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Abstract

As the North American cruise industry matures and becomes increasingly competitive, both cruise lines and cruise destinations need to look for new ways to retain current customers and attract new tourists. Currently the literature lacks significant examination of destination image related to cruise ...

Author(s)
Whyte, L. J.
Publisher
Elsevier, Amsterdam, Netherlands
Citation
Journal of Destination Marketing & Management, 2018, 10, pp 172-180
Abstract

Cruise tourism is an increasingly popular and profitable industry where cruise lines have positioned the cruise ship as the focal point of a vacation. This has led to speculation regarding the relative importance of the ship and the ports of call as the primary destination of cruise tourism. This...

Author(s)
Whyte, L. J.; Packer, J.; Ballantyne, R.
Publisher
Routledge, Abingdon, UK
Citation
Tourism Recreation Research, 2018, 43, 4, pp 470-482
Abstract

Motivation is one of the greatest drivers of human behavior, yet travel motivation in the context of cruise tourism remains an understudied topic. Although a limited number of cruise specific studies focus on push (travel motives) and pull (destination attributes) factors, the push-pull...

Author(s)
Whyte, L. J.
Publisher
Wiley, Chichester, UK
Citation
International Journal of Tourism Research, 2017, 19, 5, pp 557-568