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CABI Book Chapter

Creating experience value in tourism 2nd edition.

Book cover for Creating experience value in tourism 2nd edition.

Description

This book attempts to outline value creation in tourist experiences, theoretically and practically, in order to obtain new understandings and models to help identify how value creation is changing within the tourism industry and demonstrate ways in which both tourists and settings can proactively take part in this change, thus becoming a vital element in its success. In this second edition, contri...

Chapter 10 (Page no: 137)

Storytelling in a co-creation perspective.

This chapter is a contribution to the understanding of the tourist value-enhancing properties of storytelling, with a focus on co-creation. Moreover, it illustrates the importance of storytelling as a management operant resource that can be used in order to manage host-guest interaction in a way that enhances the value creation taking place during the interaction process. From a research perspective, this chapter adds to the body of knowledge about the qualities of communication in the form of stories and of storytelling as a value enhancer in a host-guest relationship. Also, from a managerial perspective it may serve as a starting point for resource planning, development and mobilization.

Other chapters from this book

Chapter: 1 (Page no: 1) Co-creation of tourist experience: scope, definition and structure. Author(s): Prebensen, N. K. Chen, J. S. Uysal, M. S.
Chapter: 2 (Page no: 11) Dynamic drivers of tourist experiences. Author(s): Chen, J. S. Prebensen, N. K. Uysal, M. S.
Chapter: 3 (Page no: 21) Tourist experience value: tourist experience and life satisfaction. Author(s): Björk, P.
Chapter: 4 (Page no: 44) Why, oh why, oh why, do people travel abroad? Author(s): Dann, G. M. S.
Chapter: 5 (Page no: 57) Self-congruity theory in travel and tourism: another update. Author(s): Sirgy, M. J. Lee DongJin Yu, G. B.
Chapter: 6 (Page no: 70) Moving people: a conceptual framework for understanding how visitor experiences can be enhanced by mindful attention to interest. Author(s): Dahl, T. I.
Chapter: 7 (Page no: 83) Co-creation of experience value: a tourist behaviour approach. Author(s): Andrades, L. Dimanche, F.
Chapter: 8 (Page no: 98) Authenticity as a value co-creator of tourism experiences. Author(s): Ramkissoon, H. Uysal, M. S.
Chapter: 9 (Page no: 122) Approaches for the evaluation of visitor experiences at tourist attractions. Author(s): Jensen, Ø.
Chapter: 11 (Page no: 148) Tourist information search: a DIY approach to creating experience value. Author(s): Korneliussen, T.
Chapter: 12 (Page no: 159) Co-creation of value and social media: how? Author(s): Yüksel, A. Yanik, A.
Chapter: 13 (Page no: 180) Prices and value in co-produced hospitality and tourism experiences. Author(s): Yu XiaoJuan Schwartz, Z.
Chapter: 14 (Page no: 192) Value creation: a tourism mobilities perspective. Author(s): Prideaux, B.
Chapter: 15 (Page no: 203) Guide performance: co-created experiences for tourist immersion. Author(s): Mossberg, L. Hanefors, M. Hansen, A. H.
Chapter: 16 (Page no: 215) Value creation and co-creation in tourist experiences: an East Asian Cultural Knowledge Framework approach. Author(s): Lee YoungSook Prebensen, N. K.
Chapter: 17 (Page no: 228) Perspectives on value creation - resource configuration. Author(s): Prebensen, N. K. Uysal, M. S. Chen, J. S.
Chapter: 18 (Page no: 238) Value co-creation: challenges and future research directions. Author(s): Prebensen, N. K. Uysal, M. Chen, J. S.

Chapter details

  • Author Affiliation
  • UiT, The Arctic University of Norway, Hansine Hansens veg 18, 9019 Tromsø, Norway.
  • Year of Publication
  • 2018
  • ISBN
  • 9781786395030
  • Record Number
  • 20183184074