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CABI Book Chapter

Tourism in the new Europe: the challenges and opportunities of EU enlargement.

Book cover for Tourism in the new Europe: the challenges and opportunities of EU enlargement.

Description

This book addresses European tourism within the framework of an enlarged European Union of 25 members. It looks at the substantial reorientation of the organizational framework of European tourism and its profound implications for future structural and geographical patterns of development. Providing a series of thematic evaluations of relationships between tourism and EU enlargement, this book inc...

Chapter 16 (Page no: 213)

Malta: re-imaging the Mediterranean destination.

This chapter analyses changes in tourism in Malta over the past three decades and the actions adopted by Maltese tourism authorities to reposition the Maltese islands. In doing so, it highlights the difficulties encountered when operating in an environment of increased competition, limited financial resources common to small-scale economies, and a new political and strategic alliance brought about by the accession to the EU.

Other chapters from this book

Chapter: 1 (Page no: 20) Tourism and the European Union. Author(s): Anastasiadou, C.
Chapter: 2 (Page no: 32) Enlargement implications for European tourism. Author(s): Smith, M. Hall, D.
Chapter: 3 (Page no: 44) Tourism and the new Europe: views from beyond Europe. Author(s): Hall, C. M.
Chapter: 4 (Page no: 52) Tourism education in the new Europe. Author(s): Richards, G.
Chapter: 5 (Page no: 65) Tourism and EU enlargement: a Central European perspective. Author(s): Jordan, P.
Chapter: 6 (Page no: 81) Slovenia: new challenges in enhancing the value of the tourism destination brand. Author(s): Konečnik, M.
Chapter: 7 (Page no: 92) Slovakia: EU accession and cross-border travel. Author(s): Baláž, V.
Chapter: 8 (Page no: 104) Tourism in the Czech Republic. Author(s): Királ'ová, A.
Chapter: 9 (Page no: 116) Product development and diversification in Hungary. Author(s): Puczkó, L. Rátz, T.
Chapter: 10 (Page no: 127) Tourism in Poland: changes in policy, management and education. Author(s): Marciszewska, B.
Chapter: 11 (Page no: 139) The Baltics' accession: Finnish perspectives. Author(s): Komppula, R. Peltonen, A. Ylkänen, T. Kokkila, T.
Chapter: 12 (Page no: 154) Estonia - switching unions: impacts of EU membership on tourism development. Author(s): Jarvis, J. Kallas, P.
Chapter: 13 (Page no: 170) Latvia tourism: decisive factors and tourism development. Author(s): Druva-Druvaskalne, I. Ābols, I. Šļara, A.
Chapter: 14 (Page no: 183) Lithuania: sustainable rural tourism development in the Baltic Coastal Region. Author(s): Armaitienė, A. Povilanskas, R. Jones, E.
Chapter: 15 (Page no: 199) The Mediterranean enlargement: an overview. Author(s): Alipour, H. Hall, D.
Chapter: 17 (Page no: 224) Cyprus: building bridges in the borderlands of the new Europe. Author(s): Scott, J. Topcan, L.
Chapter: 18 (Page no: 241) Tourism in Bulgaria. Author(s): Bachvarov, M.
Chapter: 19 (Page no: 256) Romania: national identity, tourism promotion and European integration. Author(s): Light, D.
Chapter: 20 (Page no: 270) Turkey: EU membership implications for sustainable tourism development. Author(s): Tosun, C. Fletcher, J. Fyall, A.
Chapter: 21 (Page no: 288) Croatia in the new Europe: culture versus conformity. Author(s): Ateljevic, I. Čorak, S.
Chapter: 22 (Page no: 305) Summary and conclusions. Author(s): Smith, M. Hall, D.

Chapter details

  • Author Affiliation
  • Tourism Unit, Faculty of Economics, Management and Accountancy, University of Malta, Msida, Malta.
  • Year of Publication
  • 2006
  • ISBN
  • 9781845931179
  • Record Number
  • 20063172807