Challenges in the industrialization of moringa in the Philippines.
Moringa is dubbed as the 'miracle tree' because it is the source of cure for several health problems. It has also financial potential if properly linked to manufacturing and trade. In the Philippines, moringa's commercialization is an emerging industry. A fledgling industry like moringa is faced with several challenges thereby requiring a thorough understanding of its entire value chain. According to the Federal University of Technology, some difficulties include: shifting from backyard production to commercial economies of scale; developing an emerging product on any scale requires a significant financial investment; situating moringa R&D results to local situations; building awareness to reach a wider market and obtaining regulatory approval for moringa products; maintaining quality control through proper packaging; and having sufficient information on use of effective equipment/methodology for leaf processing and oil extraction for higher yield and better quality. Filipino growers will have to contend with these challenges if moringa's commercialization and industrialization is to happen.