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Improving lives by solving problems in agriculture and the environment

Tourism Behaviour

Tourism Behaviour

Travellers' Decisions and Actions

By R March, Kent Institute of Business & Technology, Australia, A Woodside, Curtin University, Australia

October 2005 / Hardback / 228 Pages / 9780851990217 £89.99 / €117.00 / $170.95
With 10% online discount: £80.99 / €105.30 / $153.86
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October 2005 / Paperback / 228 Pages / 9781845935870 £36.00 / €46.50 / $72.00
With 10% online discount: £32.40 / €41.85 / $64.80
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Main Description

How do individuals go about making trade-off's among work, leisure, travel, and personal maintenance(e.g. sleeping) activities? What are the unconscious as well as conscious drivers of their behaviours?How well do their behaviours follow what they plan? These questions are fundamental in consumerbehaviour. This book provides fresh insights in responding to these issues.This book examines alternative theories and the empirical testing of trade-offs we make in life amongwork, leisure, travel, and personal maintenance actions and how our plans relate to what we actuallydo. Tourism Behaviour considers plans and behaviours for tourist spending, length of stay, attractions,destinations, accommodation and activities, and investigates how marketing strategies affect consumerplans. This book provides new theory, empirical studies, and practical insights of significant interest totravel and leisure researchers, destination marketing managers, and advanced students in tourism andconsumer behaviour.

  • PART I: 1:Ecological Systems in Lifestyle, Leisure, and Travel Behavior
  • 2: Qualitative Comparative Analysis of Travel and Tourism Purchase-Consumption Systems
  • 3: Holistic Case-Based Modeling of Customers' Thinking-Doing Destination Choice Introduction
  • PART II: 4:Introduction to the Theory and Investigation of Planned and Realised Consumer Behavior
  • 5: Summary of Findings
  • 6: Research Objectives and Theoretical Framework
  • 7: Research Method
  • 8: Variations Between Planned and Realised Behaviors
  • 9: Influence of Product Information on Planned and Realised Consumption Activities
  • 10: Influence of Consumer Characteristics On Planned and Realised Behaviors
  • 11: Strategic Implications and Discussion

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