Abstract
Biological invasions are seen as a major threat to biodiversity at a global level, while the number of new invasions is increasing at an alarming rate. Raising the awareness of the public, academic world and policy makers about the dangers caused by invasive species, is essential for the creation of the support needed to implement and coordinate the policies necessary to address this problem. The aim of this study is to determine the level of local public awareness of the existence of these plant species, examine the public attitude towards alien invasive plant species and willingness to get involved in the prevention of their spreading. The survey was conducted in four nurseries on the territory of the City of Belgrade and the investigation dealt only with alien invasive woody plant species. Thirty customers were questioned in each of the four nurseries. The results show that local public is uninformed on the issue of invasive plant species. It is necessary to constantly and intensively raise their awareness of this issue, as well as the awareness of harmful consequences that may occur due to the uncontrolled spreading of alien invasive species. This refers not only to the population that visits the nurseries and buys the plants there and to those employed in plant production and selling, but also to the whole local public and decision makers.